Advertising in Realty Plus Magazine
About Advertising in Realty Plus Magazine
Started in 2004, Realty Plus is one of the most respected real estate publications in India. In 2014, the magazine was awarded “The Best Real Estate Magazine” by Real Estate Development Council (NAREDCO). It analyses residential, commercial, retail and industrial real estate market, features major developments, prevailing issues and market trends. It also gives in-depth analysis of the construction industry, architecture and interior designing. Realty Plus addresses, informs and educates all segments of the industry from the developers to the end consumers.
Key Insights
Top Choice
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Realty Plus Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Cover Page | ₹ 3,50,000 Per Insert |
Double Spread | ₹ 2,00,000 Per Insert |
Gate Fold | ₹ 3,60,000 Per Insert |
Bookmark | ₹ 1,70,000 Per Insert |
Belly Band | ₹ 3,40,000 Per Insert |
About Realty Plus Magazine Advertising
Started in 2004, Realty Plus is one of the most respected real estate publications in India. In 2014, the magazine was awarded “The Best Real Estate Magazine” by Real Estate Development Council (NAREDCO). It analyses residential, commercial, retail and industrial real estate market, features major developments, prevailing issues and market trends. It also gives in-depth analysis of the construction industry, architecture and interior designing. Realty Plus addresses, informs and educates all segments of the industry from the developers to the end consumers.
Facts and Figures
- SEC: A, A +, B audience
- Age group: 26 to 55 plus
Facts and Figures
- NRI database - Potential investors
- Top Developers & Builders across India
- Top ancilary segment such as paints, cement, tiles etc
- Home loans and Financial institutions
- Government bodies/Policy makers
- Corporate houses
- Architects & IPCs
- Real estate events circulation such as GRI India, MCHI Expo, Acetech, GIHED, FICCI, CII and many more.
- HNIs & Professionals – CMOs/CEOs/CFOs/CXOs of top brands such as Tata Motors, HUL and media and FMCG sector.
Execution Process
Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates.
In case you need any help with planning, please write to [email protected]
Execution Process
| Variables | Sample Variable Selections |
| Media Option | Full Page/ Back Cover/ Gatefold |
| Ad Position | Regular/ Premium/ Innovative |
| Number of Insertions | 1/ 3/ 7 |
| Magazine Issue Dates | January/ February/ May |
Execution Process
Step 2: Email the filled table to [email protected] or Create Package online at The Media Ant.
Step 3: We will check the ad space availability and prevailing discount at the time of booking.
Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.
Execution Process
Once the advertisement is printed in the Magazine. Copies of the Magazine are sent to the client once published.
Why Advertise In Realty Plus Magazine?
Realty Plus Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. Realty Plus Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. Realty Plus advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of Realty Plus Magazine Advertising
Message Impact
Full-page Realty Plus Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of Realty Plus Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of Realty Plus Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of Realty Plus Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep Realty Plus for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since Realty Plus Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which Realty Plus Magazine Deliver Engagement
- The strong positive brand values of the Realty Plus Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in Realty Plus Magazine.
- Readers take action as a result of seeing advertising in Realty Plus Magazine.
- Targeting with precision and without wastage is a key strength of Realty Plus Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in Realty Plus Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- Realty Plus Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
