Advertising in Daily Thanthi, Chennai, Tamil Newspaper

Advertising in Daily Thanthi, Chennai, Tamil Newspaper

266.2K

Circulation

Daily

Print Day

About Advertising in Daily Thanthi, Chennai, Tamil Newspaper

This newspaper has rich traditional roots in the Tamil community, Daily Thanthi has won people’s trust and recognition over the years for its unbiased and in-depth news analysis. Apart from offering daily news, the newspaper has often in the past come out with several state-of-the-art offerings to engage the readers. Placing advertisements in this newspaper gives your brand the desired maximum reach.

Key Insights

Language

Tamil

NewsPaper Type

Main

Readership

1.2M

Area covered

Chennai

Categories

General Interest

Top Choice

Popular

Custom Sized Ads

Custom Sized Ads are display advertisements that are showcased in newspapers as per the advertiser's requirement. These ads are customizable based on the advertiser's budget and are displayed on the front page, third page, back page, and any pages. Custom Sized Ads have a minimum size of approx. 240sq.cm on the front page and approx. 20sq. cm on all other pages.
Base Rate

₹ 2,722 Per Sq Cm

Popular

Quarter Page

Quarter Page Newspaper Ads are display ads that will cover a quarter (1/4) of the newspaper. Quarter Page Ads will take up approx. 400sq. cm for ad space.
Base Rate

₹ 10,88,800 Per Insert

Popular

Half Page

Half Page Newspaper Ads will cover half of the page and can be displayed on any page of the newspaper. Half Page Ads can be placed either horizontally or vertically across the page and have a total area of approx. 825sq. cm of ad space. Compared to Quater Page Ads, Half Page Ads will have more ad space, in which advertisers can customize the content and make them eye-catching to the audience.
Base Rate

₹ 22,45,650 Per Insert

Premium

Full Page

Full Page Newspaper Ads cover an entire page of the newspaper. Full Page Ads can be placed anywhere on the newspaper, other than the front page because the front page always carries the latest news content. Full Page Ads will provide advertisers with good brand visibility as it takes up a large area in the newspaper, i.e. approx. 1716sq. cm.
Base Rate

₹ 46,70,952 Per Insert

Premium

Jacket Front Side

Jacket Page Ads are extra pages added before the front page of the newspaper. Jacket Front Side Ads are displayed on the front side of the extra page and will include advertisements that will cover an area of approx. 1485 sq. cm space, excluding the Masthead/Title Head
Base Rate

₹ 70,06,428 Per Insert

Premium

Jacket Back Side

Jacket Back Side Ads will be displayed on the back side of the extra page that is added to the newspaper's front page. Jacket Back Side Ads cover the entire page with a total area of approx. 1716 sq cm. As the availability of Jacket Back Side Ad only is comparatively rare, advertisers prefer to take Jacket Both Side Ads.
Base Rate

₹ 70,06,428 Per Insert

Premium

Jacket Both Sides

Jacket Both Sides Ads will be displayed on the extra page that is added to the front of the newspaper. Advertisers can choose to display their advertisement on both sides of the extra page. Jacket Both Sides will provide maximum visibility and will help increase brand recall.
Base Rate

₹ 1,40,12,856 Per Insert

Other Ad Options

Skybus

Base Rate

₹ 28,02,571 / Per Insert (s)

Pointer Ads

Base Rate

₹ 81,660 / Per Insert

Popular Supplimets

Popular Section

Others Popular Editions

Digital Option to Advertise: Daily Thanthi Website

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Media Demographics & Analytics

Advertisers

1

Waterscience

Creative Reference of Newspaper Ads

User Reach & Demographics

Readership Profile in %

Gender Distribution

Male

Female

67

33

Readership Profile

Age Distribution

In %


20- 29

23

30-39

22

40-49

19

50+

25

Others

11

Readership Profile

NCCS Data

In %


NCCS A 1

18

NCCS A 2

20

NCCS A 3

26

NCCS B 1

14

NCCS B 2

8

NCCS C 1

8

Others

6

Readership Profile

Language Read and Understand

In %


Tamil

100

English

67

Hindi

6

Redaership Profile

Mother Tounge

In %


Tamil

91

Telagu

6

Others

3

Readership Profile

City wise Circulation Breakup

in %


Chennai

100

Readership Profile

Area Covered

In %


Chennai

46

Kancheepuram

30

Thiruvallur

24


Daily Thanthi, Chennai, Tamil Advertising Cost

Advertising Option

TMA Offer

Custom Sized Ads

₹ 2,450 Per Sq Cm

Quarter Page

₹ 7,68,264 Per Insert

Half Page

₹ 14,26,090 Per Insert

Full Page

₹ 26,69,641 Per Insert

Jacket Front Side

₹ 39,55,548 Per Insert

Jacket Back Side

₹ 13,84,442 Per Insert

Jacket Both Sides

₹ 47,46,658 Per Insert

Skybus

₹ 15,82,219 Per Insert (s)

Pointer Ads

₹ 73,494 Per Insert

Daily Thanthi, Chennai, Tamil Advertising

This newspaper has rich traditional roots in the Tamil community, Daily Thanthi has won people’s trust and recognition over the years for its unbiased and in-depth news analysis. Apart from offering daily news, the newspaper has often in the past come out with several state-of-the-art offerings to engage the readers. Placing advertisements in this newspaper gives your brand the desired maximum reach.

Daily Thanthi, Chennai, Tamil with a circulation of around 266155 is one of the most popular Tamil newspaper. Daily Thanthi, Chennai, Tamil helps build the trustworthiness of the brand through association. Daily Thanthi, Chennai, Tamil covers different topics that will help advertisers to showcase ads to a wide audience. Daily Thanthi, Chennai, Tamil improves visibility and delivers a high impact by prompting potential customers to make a purchase.

Book Daily Thanthi, Chennai, Tamil Advertisement

Daily Thanthi, Chennai, Tamil has a wide range of audiences who are interested in Regional, National, and International News. Daily Thanthi, Chennai, Tamil is one of the most trusted newspaper brands. Daily Thanthi, Chennai, Tamil Advertisement will help advertisers to build trust with their audience. Daily Thanthi, Chennai, Tamil Advertisement will also boost visibility to a city-wide audience and help with brand recall.

Daily Thanthi, Chennai, Tamil Advertising Cost 

Looking to Place Your Daily Thanthi, Chennai, Tamil Newspaper Ads? Daily Thanthi, Chennai, Tamil Advertising Cost may vary depending on the size and placement of the Advertisement in Daily Thanthi, Chennai, Tamil. Our pricing models for Daily Thanthi, Chennai, Tamil Advertising Cost will show the cheapest possible rates to advertise in Daily Thanthi, Chennai, Tamil.

Daily Thanthi, Chennai, Tamil Advertising Rates

Daily Thanthi, Chennai, Tamil Advertising has the option to customize the ads depending on the advertiser's budget. It also offers other popular media options like Quarter Page Ads, Full Page Ads, Jacket Front Ads, Jacket Back Ads, Skybus, and more. Daily Thanthi, Chennai, Tamil Advertising Rates will depend on the size and the position of the advertisement that is chosen by the advertisers.

Daily Thanthi, Chennai, Tamil Advertisement Rates 

Want to Place Daily Thanthi, Chennai, Tamil Ads? Daily Thanthi, Chennai, Tamil Advertisement options are available at discounted rates, out of which brands and companies can select the required sizes according to their requirements. 

You can check out the best discounted Daily Thanthi, Chennai, Tamil Advertisement Rates, by visiting the official website of The Media Ant. Companies can pick the package most relevant to their needs. 

Daily Thanthi, Chennai, Tamil Readership 

Daily Thanthi, Chennai, Tamil has a total  readership of 1174000  as per the latest IRS data, with a significant online presence attracting over 150 million unique monthly visitors across digital platforms. Its audience is predominantly urban, with strong appeal among the 18-35 age group.

Daily Thanthi, Chennai, Tamil Advertising Agencies 

Looking to Place Your Daily Thanthi, Chennai, Tamil Advertising? The Media Ant is one of India’s leading newspaper advertising agencies that helps you with advertising and brand targeting strategies.

With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your newspaper advertising needs. 

We help you plan, buy, and execute all your newspaper advertising campaigns across the country. Our in-house team ensures to provide you with the best Daily Thanthi, Chennai, Tamil Newspaper Branding plans at the best possible rates available and flawless execution of the Daily Thanthi, Chennai, Tamil Newspaper Advertising.

As part of the execution process in newspaper advertising, The Media Ant will provide both soft copy and hard copy to advertisers with images of Daily Thanthi, Chennai, Tamil newspaper, within two working days.

You can contact us by Phone or Email, which are mentioned on the contact page. The Media Ant contact details are available in the Contact Us section of our website.

Daily Thanthi, Chennai, Tamil Advertisement FAQs

Here are some frequently asked questions in Daily Thanthi, Chennai, Tamil Advertisement:

How Can I Get An Ad In Daily Thanthi, Chennai, Tamil?

Daily Thanthi, Chennai, Tamil Ads can be booked by visiting The Media Ant website, where advertisers can choose the available newspaper ad option or customize the ads based on the budget. 

How Much Does It Cost To Put An Ad On Daily Thanthi, Chennai, Tamil?

To place your advertisement in Daily Thanthi, Chennai, Tamil, advertisers must select the size and placement of their ads in the newspaper. Daily Thanthi, Chennai, Tamil Advertising is customizable and its price will vary depending on the ad requirements. 

Why Should I Advertise On Daily Thanthi, Chennai, Tamil?

Daily Thanthi, Chennai, Tamil is one of the most trusted sources of news among a large number of readers. This makes Daily Thanthi, Chennai, Tamil Advertising a good option for advertisers to place advertisements and target a valuable audience. 

How Will Advertising On Daily Thanthi, Chennai, Tamil Help My Brand?

Daily Thanthi, Chennai, Tamil Newspaper is one of the most reliable newspapers in the city, making it a trustworthy platform to place your newspaper advertisementNewspaper Ads are customizable and can be chosen by the advertisers based on their ad creatives and the impact they would like to create.

About Advertising In Daily Thanthi

Daily Thanthi Chennai with a circulation of around 266155 is one of the most popular  Tamil newspapers in Chennai . Daily Thanthi Chennai covers news in the  General Interest category. Daily Thanthi Chennai offers one of the best newspaper advertising rates in Chennai and hence is preferred for newspaper advertising by brands across industries.

About Advertising In Daily Thanthi

The advantages of advertising in Daily Thanthi Chennai are: 

  •  Daily Thanthi is one of the most read newspapers in Chennai . Ads placed in Daily Thanthi would reach maximum newspaper readers.
  •  Daily Thanthi Chennai covers news and articles on various topics and hence by placing ads in Daily Thanthi Chennai , advertisers can reach out to the audience having various interests. 
  •  Daily Thanthi is one of the most trusted newspaper brands in Chennai . Advertising in Daily Thanthi Chennai will help advertisers build trust with their audience.

About Advertising In Daily Thanthi

There are the following 2 important factors :

Factor 1: Newspaper Ad Sizes

Factor 2: Newspaper Ad Rates

Detailing of Factor 1:

Newspaper ad sizes: Newspaper display ads can come in different sizes which can be classified in two-

i) Fixed-size newspaper advertisement

ii) Custom/variable size newspaper advertisement

Fixed-size Newspaper Advertisements:

Following are the fixed sizes for newspaper display ads that are popular among newspaper advertisers:

a.Full Page Newspaper Advertisement (32.9 cm X 52 cm): Considered to be the most impactful of all, a full-page newspaper ad covers an entire newspaper page. In the case of the front page, the maximum allowed ad size of a half-page is 32.9 cm x 48 cm and it is due to the presence of newspaper masthead.

b.Horizontal Half Page Newspaper Advertisement (32.9 cm X 25 cm): Horizontal half-page newspaper ads divide the newspaper area into two halves horizontally. In terms of dimensions, the ad would measure 32.9 cm wide and 25 cm long and would cover an area of 825 sq cm. Just like a full-page ad size newspaper advertisement, this is also a popular choice for advertisers.

c.Vertical Half Page Newspaper Advertisement (16 cm X 52 cm): Placing half-page ads vertically nowadays is gaining popularity. When most of the advertisers prefer to go for Horizontal half page, placing half-page ad vertically can attract more eyeballs. The maximum allowed ad size of a vertical half-page in FrontPage is 16 cm x 46 cm and it is due to the presence of newspaper masthead.

d.Quarter Page Newspaper Advertisement (16 cm X 25 cm): A quarter-page newspaper advertisement would cover an area equivalent to a quarter or 1/4 of a newspaper page. Most advertisers prefer it to be placed on the right bottom side corner of the newspaper page.

e. Skybus Newspaper Advertisement (32.9 cm X 5 cm): Skybus newspaper advertisements are narrow horizontal ads that cover the entire width of the newspaper and is present just under the newspaper title (masthead). In most cases, Skybus ads appear on the front page of the newspaper. A Skybus roughly covers an area of 165 sq cm.

f. Pointer Newspaper Advertisement (4 cm X 5 cm): Pointer newspaper advertisements are small ads of 20 sq cm that appear on the front page of the newspaper. Although it is a must to take a minimum of 30inserts it may vary in exceptional cases.

g. Jacket Newspaper Advertisement: Jackets are extra pages meant to carry advertisements and are placed before the front page. Jackets are considered to be the most popular media in the premium category ad options and been preferred by most of the advertisers with a high budget.
Following are the sizes for the jacket:
Jacket Front Side: 32.9 cm width X 48 cm height
Jacket Back Side: 32.9 cm width X 52.5 cm height 

Variable/Custom-sized Newspaper Advertisements:
Apart from the popular fixed-sized newspaper ads, there can be a number of options for Variable/Custom-sized advertisements. The minimum accepted size for a custom-sized display ad for the newspaper is 20 sq cm except that in the case of the front page where the minimum required size is 240 sq cm.

Following are a few ad dimensions that are high in demand

4 cm (wide) * 5 cm (long)
8 cm (wide) * 8 cm (long)
8 cm (wide) * 12 cm (long)
12 cm (wide) * 20 cm (long)
16 cm (wide) * 20 cm (long)

Detailing of Factor 2:

Newspaper ad rates: Newspaper ad rates are based on the following few factors
  •  i) Page Position: Based on page position rate changes or extra premium is charged e,g. The rate for premium pages like the front, last, page 3 is always higher than any other page.
  •  ii) Total Ad Volume: Based on the ad size (quarter, half, etc) and the number of inserts (1,2,3, etc), rates do change. The higher the total volume of the business more the discount percentage is applicable. 
  •  iii) Client Category & Brand Name: Based on the advertiser's category (e-commerce, real estate, automobile, etc) rates do vary. Similarly, the rate applicable for brand A in the real estate category not necessarily be applicable for brand B in the same category.

Why opt for Daily Thanthi Chennai Advertising Agency?

Daily Thanthi Chennai Advertising Agencies would be the point of contact between the advertisers and the Daily Thanthi Chennai Newspaper. Most of them would charge a commission on the ads they place for the brands. Still, opting for an advertising agency specializing in Daily Thanthi Chennai Advertising makes a good choice for the following reasons:

  •  On the basis of large volumes of business that media agencies do, they can offer a discounted price to their clients. This price can be lesser than the card rate that Daily Thanthi Chennai directly charges its customers.
  •  For first time advertisers, taking care of small details involved in Daily Thanthi Chennai Advertising can be tasking. A media agency can not only hand hold the advertiser but also execute the entire marketing campaign for you.

Why opt for Daily Thanthi Chennai Advertising Agency?

The Media Ant is one of the leading Daily Thanthi Chennai Advertising Agencies. The Media Ant offers an online platform free of cost to check and compare Daily Thanthi Chennai Ad Rates, and other leading newspapers. On the basis of years of partnership with the publishers, The Media Ant offers the best Daily Thanthi Chennai Ad Rates. The Media Ant offers 100 % transparency in the ad booking process and also ensures a hassle-free execution. You can book your campaigns either online or contact us. For Daily Thanthi Chennai Ad contact number, or for more information on Daily Thanthi Chennai Newspaper Advertising Options & Ad Rates at [email protected].