Advertising in The Economic Times Polymers Magazine
About Advertising in The Economic Times Polymers Magazine
The Economic Times Polymers Magazine advertising is a proven method for successful campaign, as it gives you the opportunity to promote your brand to 66000 readers. Place your ad in the hands of the most valuable audience of The Economic Times Polymers. With the circulation of over 22000 The Economic Times Polymers Magazine offers a unique opportunity to advertise to its most frequent and valuable customers. As The Economic Times Polymers Magazine carries limited advertisements, it ensures high visibility to all readers. The Economic Times Polymers is a Bi-Monthly Magazine in the Others Segment. The Economic Times Polymers advertising is utilized by a variety of brands to reach out to their target audience. Book The Economic Times Polymers Magazine ads online today. You can explore The Economic Times Polymers advertising rates, different types of media options and advertising costs in Media Options and Pricing tab.
Key Insights
Top Choice
Cover Page
Base Rate
₹ 36,656 Per Insert
Confused?
We can help
Hire our expert media planners to find, plan and place your next promotion.
The Economic Times Polymers Advertising Cost
Advertising Option | TMA Offer |
|---|---|
Full Page | ₹ 26,775 Per Insert |
Half Page | ₹ 16,065 Per Insert |
Cover Page | ₹ 33,469 Per Insert |
Double Spread | ₹ 53,550 Per Insert |
Readership Profile
| Profile | Split |
| Middle Management | 30% |
| Top Management | 27% |
| Owners | 24% |
| Executives | 18% |
| Others | 1% |
Readership Profile - Industry
| Profile | Split |
| End Users | 30% |
| Producers | 24% |
| Processors | 23% |
| Equipments & Machinery | 22% |
| Others | 1% |
Readership Profile - Sectors
| Profile | Split |
| Downstream | 42% |
| Upstream | 35% |
| Machinery Suppliers | 11% |
| Chemicals & Additives | 6% |
| Automation Solution Providers | 2% |
| Recyclers | 2% |
| Industry Associations | 2% |
Readership Profile - Sectors
Processor Producers
Equipments Servicers
End Users
Peripherals
Editorial Calendar
| Issue | Features |
| Aug-Sep 2018 | Automotive, Additive Manufacturing & Hot Runner |
| October-November 2018 | Packaging, Bio-plastics & Masterbatches |
| December-January 2019 | White goods, Electric goods & Roto moulding |
| Feb-March 2019 | Healthcare, Food grade plastics & Extrusion |
Why Advertise In The Economic Times Polymers Magazine?
The Economic Times Polymers Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. The Economic Times Polymers Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. The Economic Times Polymers advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.
Effectiveness Of The Economic Times Polymers Magazine Advertising
Message Impact
Full-page The Economic Times Polymers Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.
Audience Interest
A major factor of The Economic Times Polymers Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of The Economic Times Polymers Magazine. Finding this close link between readers and your brand is critical to effectiveness.
Repeated Exposure
Also contributing to the effectiveness of The Economic Times Polymers Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep The Economic Times Polymers for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since The Economic Times Polymers Magazine are a static medium, readers can analyze or look at your message indefinitely.
Ways In Which The Economic Times Polymers Magazine Deliver Engagement
- The strong positive brand values of the The Economic Times Polymers Magazine can transfer onto the advertisements.
- Because advertisements are relevant and valued, ad clutter is not a problem in The Economic Times Polymers Magazine.
- Readers take action as a result of seeing advertising in The Economic Times Polymers Magazine.
- Targeting with precision and without wastage is a key strength of The Economic Times Polymers Magazine.
- Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
- Advertising in The Economic Times Polymers Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
- Booking the ad space earlier helps with an optimum placement.
- The Economic Times Polymers Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.
